When you optimize a page for a keyword, you’re actually missing out on the intent of the end user. Learn how to optimize for intent & not keywords
Issue #016: Keyword optimization doesn’t involve keywords. Promise.
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Issue #015: Is it good for SEO if people stay longer on your site?
TL;DR & Summary Every social media platform wants to have you on its platform for as long as possible. Why? That’s how they make more money. The more time you spend on their platform, the more ads they can serve you. Does that mean you too should focus on having people for as long as possible? Because it’s evident that that’s how social platforms make…
Issue #014: Can you grow organic traffic, without backlinks?
The future of backlinks is in danger. Google has claimed that backlinks will be less important than it is today. What’s the solution? Find out.
Issue #013: Teaching search engines to understand your multi-lingual site
Reading time: 5 minutes TL;DR & Summary When you serve a wider audience, you should consider creating pages in native languages that users prefer. A lot of people understand English, but there are several countries where people don’t. People prefer their native languages, ex. people from several states of India prefer their native language to English. In such cases, search engines have to show any…
Issue #012: Preparing a brand new site for a grand launch
Reading time: 4 minutes TL;DR & Summary You’re planning to launch a website, maybe it’s a site for your new startup. Even though you have done it before, you have experience doing it, you’re still skeptical. You want to make sure you don’t miss anything fearing you might get blindsided. At present, when people question if SEO is dead, expecting them to get the site…
Best niche for blogging? A million-dollar question answered
Reading time: 12 minutes If you continue working on a wrong niche you’d end up asking too “Is blogging dead?” (I’ll prove how) Guess what the #1 reason why blogs fail is? Partially it’s lack of traffic, but majorly it’s because of the blogging niche you choose. Picking the wrong niche for your blog is the reason why you might fail. If you’re planning to…
Issue #11: Troubleshooting indexing for your site to get organic traffic
TL;DR & Summary Reading time: 5 minutes In instant fruition times, people don’t want to want to wait for SEO to show its potential. That too with problems like indexing issues haunting right from day 1. Most of the time, people don’t take the pain to fix minor issues that can make a huge impact on their organic traffic. Indexing is the level of clearance…
Issue #010: Grow traffic from 🌱 to 🌳 with these mobile SEO techniques
TL;DR & Summary Sure, your website is optimized for smaller screens. The real question is, can your users find your pages on their mobile devices? Most online business owners aren’t taking this seriously. If you’re not optimizing for mobile searches, you’re missing out on a big pie from the cake. What you get by optimizing for mobile search is evergreen traffic from mobile users. You…
Issue #009: Rich Snippets stealing away traffic? Sell directly on search engines
TL;DR & Summary People begin their purchase journey from a search engine. Most of the time, it’s to learn more & make better decisions. Implementing rich snippets on your ecommerce site can help you get in front of your audience a lot faster. Google is showing more and more search results with rich snippets, and search results with links to ecommerce sites are no exceptions….
Issue #008: 1 billion people use Google Maps every month. What are you doing about it?
TL;DR & Summary Local SEO is an untapped gold mine for local businesses. I’d recommend having a strong business profile for local searches than a strong social media presence. With over 200 million businesses & places listed on Google maps, it’s something you can’t ignore as a local business. Local SEO, just like SEO, is not a one-time thing. Invest in maintaining a good profile…