Do you spend a lot of time creating “engaging content” for your blog? Are you told by SEO gurus that user engagement is the #1 on-page SEO ranking factor? If you answered yes, I have a bad news for you. User engagement is in no way related to SEO, at least not directly. In this post, we will go through a lot of confusion that…

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SEO is very subjective and it will only get more subjective with time. There was a time when search engines did not have any competition whatsoever. Since social media became mainstream, the scope of search engines not only declined but it started getting misunderstood. This post is for those who’ve just discovered SEO and want to get things right from a fundamentals standpoint. Also, if…

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With this post, I will try to help you decide whether or not you should host a website for free by comparing the pros & cons.

A blogger’s nightmare is losing traffic. Starting a blog is easy, but getting consistent traffic to the blog is what every blogger is longing for. If you too are one of those bloggers who have a new blog & want to get traffic this post is for you. By the end of 2019, I had around 10 blogs of the different niches of which I…

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Marketing businesses were never this easy, thanks to the internet. No one can complain about the lack of opportunities to promote their brands & meet their business goals. When it comes to promoting business online, one platform that comes to my mind is Quora. My favorite & go-to place to promote my own content, find blog ideas, find the target audience’s problems, and most importantly,…

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When I started out as a blogger, I had no idea about anything related to blogging, let alone “how search engines work” I mean, it’s obvious. There were very few reliable resources where I could learn from. I’m not defending myself, but the point I want to make is, that I lacked knowledge. I didn’t focus on the importance of knowing the working of search…

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If you have an idea and want to showcase it on the internet, then a website is one of the ways. Speaking of which, WordPress comes to my mind when someone asks me, “How to start a blog?“. WordPress powers more than 29% of all the websites that are active right now — that’s a quarter of all the websites. What if I tell you…

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What comes to your mind when you think of having your own blog? WordPress? Blogspot? Bluehost? Well, all of this is true, but the basic need among all this is a web hosting plan. Unless you are opting for a free Blogspot or a wordpress.com blog, you’d not need a web hosting plan. If you are among those who like complete control over their website/blog, this guide is for…

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I have been doing Instagram marketing for almost a year now. I had profile since 2013 but did not utilize it for my business until late 2019. In fact, I didn’t realize the potential of Instagram or any social media platform, unless I myself did it. Now that I’ve doing this for almost an year without break, I think I know a thing or two…

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I was subconsciously waiting for this to happen. In fact, I was anticipating this from Google. Just when I started leaning more towards social media for the amount of realness I have with my content, Google came up with web stories. I think it’s a real game-changer. Social media was about to dethrone search engines as a leading digital marketing channel for a couple of…

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